What a great project to be involved in with my dear colleagues in Jordan. I have been working with Mona for over 10 years and we feel we have just begun! Our team continues to highlight the wonders of Jordan. The country never stops amazing me! Enjoy this joyful look at cooking in Jordan . . . Sandy Dhuyvetter
March 22, 2018 Destination-Jordan and US based TravelTalkMEDIA have announced that in the upcoming year, a special emphasis will be put on the importance of Jordanian food coupled with the travel experience. Sandy Dhuyvetter, travel blogger and retired TravelTalkRADIO presenter said today, “Tours and food experiences are the staples of travel, and Jordan has rightfully positioned itself as a trending food destination alongside the world renowned likes of Italy, Mexico and Japan”.
As part of the company’s ongoing commitment to honor women and their
contribution to empowerment thru food, Mona Naffa, Founder of Destination-Jordan
said the food experience in Jordan is “the best insight into the pure soul of
Jordan. We at Destination-Jordan believe experiencing food is one of the best
ways to get to know the heart of the people and the story of the land”. Growing
up in Anaheim, California with a half Palestinian half Lebanese mother and a
Jordanian father, we cooked and ate Middle Eastern foods as part of our daily
lives. Hummus, tabbouleh, stuffed grapevines and homemade baklava are basic to our
culture and our roots.
The Mediterranean diet has long been touted as the healthiest
of all cuisine and described as "those blessed lands of
sun and sea and olive trees"
of all cuisine and described as "those blessed lands of
sun and sea and olive trees"
In
the spirit of empowerment and women, Destination-Jordan has aligned with Dina
Saoudi the co-founder of Seven Circles, a consulting agency that works on
building a kinder world, Seven’s World. Dina also created a vision and gained
support for the book, Empowering Women
through Cooking as part of the food
culture in Jordan. Dina honored a dynamic group of inspirational women whose
aggregated experiences in different specialties are contributing to the success
of the cookbook.
Dina’s
hope is that the book will “inspire readers to come up with ideas and projects
that include civil society, public sector, private sector, academia, impact
funds, and aid agencies working together on empowering women.”
The
Cookbook is designed using professional photos, quotes and photos of each inspiration
woman and their recipes extraordinaire. The book is being replicated in more
than ten countries including South Africa, Japan, Dubai and Lebanon.
The launch of the book is scheduled for March 24 at
the Landmark Hotel in Amman Jordan. Part of the proceeds go to Seven’s World
#FeedingAll that proudly supports the UN World Food Programme and Tkyiet Um
Ali.
For more information please contact
Sandy Dhuyvetter
sandy@TravelTalkMEDIAcom
Sandy Dhuyvetter
sandy@TravelTalkMEDIAcom
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