Tuesday, April 20, 2010

The incredible impact of sports tourism

Sandra Carvao, Deputy Chief, Market Trends, Competitiveness and Trade in Tourism Services, World Tourism Organization (UNWTO)

Tourism is a huge economic engine and become finely tuned for high-performance when large sporting events like the Olympics and World Cup come to town.  We’ll talk about the massive infrastructure projects designed and built to host and accommodate these events and, equally important, what happens to these massive venues after the final whistle blows.

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